Boucheron is a French luxury jewellery and watches house located in Paris, 26 Place Vendôme, owned by Kering. The House of Boucheron is a French family dynasty founded by Frederic Boucheron in 1858, with the opening of his first store in the Galerie de Valois, at Palais-Royal, during the heyday of the Second French Empire. He created his atelier in 1866 and a year later won the Gold Medal during the Exposition Universelle (1867). Boucheron makes watches, and jewellery, and licenses its marque for perfumes. The watch and jewelry making segments have existed for over 150 years. The first fragrance, "Boucheron," was launched in 1988. Over 22 men's and women's fragrances have been released. Since 2011 Boucheron fragrances have been created, produced and distributed under license by Interparfums.